1948: De Beers 'A Diamond Is Forever' Campaign Invents The Modern Day Engagement Ring

The Actual History Of Proposing Marriage With Engagement Rings

The Engagement Ring Story: How De Beers Created a Multi-Billion Dollar Industry From the Ground Up

The Forgotten Splendour - In 1948, De Beers 'A diamond is forever' campaign invented the modern day engagement ring. The iconic tagline 'A Diamond Is Forever' was written by copywriter Frances Gerety

Advertising, Branding and The Art of an Effective Tagline — Division of Labor, Advertising & Digital Marketing Agency in SF

Lab-Grown Diamond–The Shape of Tomorrow's Jewelry

Adscue Global Advertising

De Beers Invented Engagement Rings With an Ad Campaign - Videos - NowThis

De Beers Engagement Rings - 7 For Sale at 1stDibs de beers diamond engagement rings, engagement ring debeers, de beers caress

The Power and Potential of Marketing's Brainprint Cambridge Institute for Sustainability Leadership (CISL)

De Beers Engagement Rings - 7 For Sale at 1stDibs de beers diamond engagement rings, engagement ring debeers, de beers caress

The Surprising History of De Beers Engagement Ring You Should Know - A Fashion Blog

Modern Love: The Invention of the Diamond Engagement Ring

De Beers Invented Engagement Rings With an Ad Campaign - Videos - NowThis

Advertising, Branding and The Art of an Effective Tagline — Division of Labor, Advertising & Digital Marketing Agency in SF